For a dental practice, Google reviews do much of the work a referral used to. New patients compare star ratings and recent reviews before they call, and a practice with 40 reviews looks very different from one with 400. The challenge is asking consistently. Front desk teams rarely remember to ask every patient, so the practices with the most reviews almost always automate the ask.
When comparing review tools, check when and how requests go out (text after the appointment is the usual approach), whether the tool connects to your practice management software so requests send automatically, and how responses are handled. Replying to reviews needs care in healthcare, since even confirming that someone is a patient can be a privacy problem, so look for templates or AI-drafted replies you can edit before posting.
Dental-specific platforms come first. Weave, Adit, and RevenueWell bundle review requests with patient texting and communication, and Swell offers AI-assisted reputation management for multi-location healthcare groups. Birdeye, Podium, GatherUp, Reputation, and BrightLocal are general review and reputation tools, and EmbedSocial puts reviews on your website. Google Business Profile closes the list because it's free and is where most patient reviews actually live.
Pricing snapshot from our listings (last checked 2026-11-11): Three of these 11 tools put a starting price on their own site: Weave ($199/month), EmbedSocial ($29/month), and BrightLocal ($31/mo). EmbedSocial and Google Business Profile list a free plan or free tier. Four ask you to contact sales for a price (Adit, RevenueWell, Birdeye, and Podium). The others publish plans on their own pricing pages, which we link from each tool's page rather than repeat here. Prices change often, so confirm on the vendor's page before you buy.